Privacy Policy

Echos Of The Game is operated by [Company Name], a company registered in [Country].

If you have questions about this Privacy Policy or would like to exercise your privacy rights, you can contact us at:

• Email: [privacy@yourdomain.com]
• Company address: [Company Address]

We may collect and process the following categories of information:

Account and business information

When you register for an account or use our platform, we may collect:

• Name
• Email address
• Password
• Club name
• Job title or role
• Billing information
• Communication preferences

Club and brand assets

We may collect and store content you upload to the platform, including:

• Club logos
• Sponsor logos
• Fonts
• Brand colors
• Team photos
• Player images
• Other design assets you choose to upload

Team and match related data

We may collect or receive data connected to your club or team from third party football data providers, including:

• Fixtures
• Match times and locations
• Opponents
• Starting lineups
• Scores
• Goal scorers
• Other event based match information made available through the data provider

Social media integration data

If you connect your social media accounts, we may collect and process:

• Account identifiers
• Access tokens or permissions needed to publish content
• Connected page or profile information
• Publishing history and publishing status logs

Usage and technical data

When you use our website or platform, we may automatically collect:

• IP address
• Browser type
• Device information
• Operating system
• Referral source
• Pages viewed
• Session activity
• Log data
• Cookie and similar tracking data

We use your information to:

• Create and manage your account
• Provide the Echos Of The Game platform and services
• Generate branded posts based on match and fixture data
• Schedule, create, and publish content to your connected social media accounts
• Store and apply your club's branding assets and template preferences
• Send service related emails and notifications
• Provide customer support
• Monitor platform performance and usage
• Improve our products, features, and user experience
• Maintain platform security and prevent misuse
• Comply with legal obligations

Where GDPR applies, we rely on one or more lawful bases to process personal data, including:

• Performance of a contract, where processing is necessary to provide our services
• Legitimate interests, such as improving our platform, securing our systems, and administering our business
• Consent, where required for certain cookies, marketing communications, or particular integrations
• Compliance with legal obligations

Under EU and UK GDPR, personal data processing needs a lawful basis, and organizations must explain that processing transparently.

Echos Of The Game uses data from third party football data providers together with your selected design template and uploaded club assets to generate social media content automatically.

This may include posts such as:

• This week's games
• Next match
• Match day
• Starting eleven
• Halftime score
• Fulltime score

If auto publishing is enabled, our platform may publish generated content directly to your connected social media channels on your behalf.

We may keep records of generated posts, scheduled posts, published posts, and automation event logs for operational, support, and audit purposes.

When you connect your social media accounts, you authorize us to interact with those third party platforms on your behalf, within the permissions you grant.

We may share relevant content and account related publishing data with social media providers in order to:

• Authenticate your account
• Schedule or publish posts
• Retrieve status information related to content publishing

Your use of third party platforms is also subject to their own privacy policies and terms.

We do not sell your personal data.

We may share your information with trusted third parties where necessary to operate our service, including:

• Cloud hosting providers
• Storage providers
• Football data API providers
• Social media platforms
• Payment processors
• Analytics providers
• Email and communications providers
• Professional advisers and legal or regulatory authorities where required

We may also share information:

• If required by law
• To protect our rights, users, or platform
• In connection with a merger, acquisition, financing, or sale of assets

Your information may be processed in countries outside your country of residence, including outside the European Economic Area or the United Kingdom.

Where this happens, we take steps designed to ensure appropriate safeguards are in place, such as contractual protections or reliance on approved transfer mechanisms where required.

The European Commission explains that transfers of personal data outside the EU require safeguards such as adequacy decisions or standard contractual clauses, where applicable.

We keep personal data only for as long as necessary for the purposes described in this Privacy Policy, including to provide our services, comply with legal obligations, resolve disputes, and enforce agreements.

As a general approach, we may retain:

• Account data while your account is active
• Uploaded brand assets until deleted by you or your account is closed
• Generated and published content logs for a limited operational period
• Billing and transaction records as required by law
• Technical logs for security, troubleshooting, and analytics purposes for a limited period

Storage limitation is one of the GDPR principles, meaning personal data should not be kept longer than necessary for its purposes.

We may use cookies and similar technologies to:

• Keep you signed in
• Remember your preferences
• Analyze traffic and usage
• Improve the website and platform
• Support security and performance

Some cookies may be essential, while others may be optional analytics or marketing cookies. Where required by law, we will request your consent before using non essential cookies.

We use reasonable technical and organizational measures designed to protect your personal data against unauthorized access, loss, misuse, disclosure, or alteration.

These measures may include:

• Access controls
• Encrypted connections
• Secure hosting environments
• Authentication protections
• Internal access restrictions
• Monitoring and logging

Under GDPR principles, organizations are expected to protect personal data with appropriate integrity and confidentiality measures.

Depending on your location and applicable law, you may have the right to:

• Access the personal data we hold about you
• Correct inaccurate or incomplete data
• Request deletion of your data
• Restrict or object to certain processing
• Request transfer of your data
• Withdraw consent where processing is based on consent
• Lodge a complaint with a relevant supervisory authority

The European Commission and the UK ICO both state that individuals have rights under GDPR and that privacy notices should explain those rights clearly.

To exercise any of your rights, contact us at privacy@yourdomain.com.

Our services are intended for sports clubs, teams, and authorized staff members, and are not directed to children.

If clubs use our platform in connection with youth teams, the club is responsible for ensuring that it has all necessary permissions, notices, and legal rights to upload and use player names, images, and related content.

Clubs and users are responsible for ensuring that they have the necessary rights and permissions to upload and use:

• Logos
• Sponsor assets
• Team photos
• Player images
• Fonts
• Other brand materials

Clubs are also responsible for reviewing whether automatically generated and published content is appropriate for their organization and audience.

Our platform may rely on third party football data providers. While we aim to provide a reliable service, we do not guarantee that match data, lineups, scores, or event information received from third party sources will always be complete, accurate, or available in real time.

We may update this Privacy Policy from time to time. When we do, we will post the updated version on this page and update the "Last updated" date above.

Where required, we will provide additional notice of material changes.

If you have any questions about this Privacy Policy or how we handle personal data, please contact us at:

• Echos Of The Game / [Company Name]
• Email: privacy@yourdomain.com
• Address: [Company Address]